Ad networks are essential for linking advertisers with bloggers and website owners in the huge digital realm. In essence, an ad network serves as a link between people looking to market their goods or services and others who have online properties like blogs where they can do so. Ad networks are crucial collaborators for bloggers who want to monetize their material and make money from their online platforms.

How do ad networks work for bloggers?

Ad networks provide bloggers with a simple way to monetize their websites. Bloggers are able to join these networks and display ads on their sites after doing so. These advertisements may appear in display, native, or video forms, among others. Bloggers make money when users interact with their advertising, frequently using models like Cost Per Click (CPC) or (CPM) full form Cost per Mille, where they are compensated for clicks or impressions.

Factors to consider when choosing an ad network

Bloggers must take into account a number of variables while selecting an ad network. The network’s payment policies, available ad formats, minimum traffic requirements, and potential revenue are a few of them. In order to guarantee a great experience for the blogger and their readers, additional elements, including the network’s reputation, customer service, and the relevance of advertisements to the blog’s readership, are essential.

Top 4 Best Ad Networks for Blogging

What is Monumetric?

Monumetric is an ad network that operates on a pay-per-view (PPV) basis. Formerly known as The Blogger Network, they have rebranded as Monumetric. The platform offers various ad formats, including video ads, Ed Exchange ads, and header bidding, and maintains direct relationships with advertisers. Their direct connections, along with sticky ad units and header bidding, contribute to providing competitive PPV rates for publishers.

What caught my attention immediately was their PPV payout model, where publishers earn revenue solely from the display of ads. Unlike some models, there’s no requirement for clicks on the ads for publishers to generate income.

Main Benefits of Monumetric

Monumetric utilizes a pay-per-view (PPV) model for its ad units, making it ideal for monetizing low-revenue ad locations. I particularly appreciate the in-screen and sidebar sticky units, as they consistently generate substantial income for me.

The flexibility to use multiple units is noteworthy; although I limit ad units to 5 per page, the option to include more is available. The inclusion of video ads within the network contributes to boosting overall revenue.

Monumetric has proven to be an excellent source of incremental income. Initially, I started with below-the-fold units, gradually increasing both the number of ad units and their placements based on their outstanding performance.

Their customer service is outstanding, with my representative consistently responding within 24 hours during business hours. The team is friendly and highly supportive. They even went the extra mile to integrate my Unified Ad Marketplace account (Amazon Publishing Services) into my monumetric ads, resulting in increased demand.

Additionally, Monumetric takes care of the Ads.txt file, ensuring it is provided and regularly updated. I also have the flexibility to add custom entries from other ad networks, adding to the overall convenience of managing ad-related aspects.

Payment Method.

Monumetric offers different payment methods based on your location. For non-U.S. residents, payments are made through PayPal, while U.S. residents have the option of direct deposit. Payoneer is also available as a payment method, with the notable point that Monumetric does not cover any associated fees with Payoneer services.

Payments are typically processed within the first 10 business days of each month, and there is a minimum payment threshold of $100. In response to inquiries about payment methods, Vanessa Martin from Monumetric mentioned a preference for payments through a U.S. bank account or PayPal. While Payoneer is an option, it’s highlighted that Monumetric does not cover any fees related to this service.

How To Apply For Monumetric.

Having read the aforementioned Monumetric review, and you’ve met Monumetric requirements, then you can apply to join.

Here’s how you can apply for Monumetric:

• Go to the Monumetric official website.
• Click on the big blue button “Apply Today”.
• Scroll to the program that best categorizes your blog and enter your information.
• Click on “Submit”.
• Wait for the next steps.

Monumetric requirements for publishers (Propel program)

• 10,000+ page views per month
• Must be a WordPress or blogger site
• The sidebar must be 300px wide
• 6 ad slots minimum
• 50% of traffic must come from US, UK, CAN, or AUS

Must Reach 10,000 Monthly Pageviews

To join the Monumetric ad network, your blog needs to achieve a minimum of 10,000 monthly pageviews, a metric that must be verified through Google Analytics. In other words, your blog must be linked to Google Analytics, allowing the Monumetric review team to assess your traffic and confirm that it meets the specified traffic target before granting approval.

Traffic Must Be Organic & From Tier One (Or Premium) Countries. 

Monumetric focuses on attracting advertisers from tier-one countries such as the USA, Canada, Australia, and the UK. These advertisers invest in promoting their products and services. To guarantee that the promoted content reaches the intended audience, Monumetric ensures that publishers (bloggers) receive organic traffic predominantly from tier-one countries.

This practice aligns with the standards set by other ad networks like Mediavine and AdThrive. The insistence on organic traffic from tier-one countries is designed to ensure that advertisers effectively connect with relevant audiences. This approach contributes to maintaining a healthy ecosystem where all stakeholders are content—happy advertisers, satisfied publishers, and a thriving Monumetric. Additionally, the emphasis on the value of the currency (dollars) implies a stronger financial ecosystem, with more substantial returns circulating within it.

High-paying ads

Monumetric distinguishes itself by being able to provide bloggers with highly lucrative ads. For bloggers looking to make a significant living from their online activities, this option is very alluring.

Low minimum traffic requirements

Monumetric offers services to bloggers at different points in their careers and welcomes even those with minimal traffic to the network. Smaller blogs can effectively monetize because of this inclusivity without needing a lot of traffic.

AI-powered ad optimization

Monumetric uses artificial intelligence to enhance ad placement and performance, which is one of its key benefits. With the help of this technology, advertisements are shown in a manner that will increase interaction and, as a result, bloggers’ revenue.

Overview Ezoic

Ezoic was founded in 2010 as a solution for individuals looking to monetize their websites by displaying advertisements. According to their own statements, Ezoic’s focus goes beyond just optimizing ad displays; they also aim to enhance the overall performance of your website, providing what they claim to be the best technology for improving user experience (UX). As of now, Ezoic has expanded globally, with five offices and a workforce exceeding 375 employees. They emphasize responsible business practices and, as of 2024, have achieved 1.03 billion unique visits per month from their collective customer base.

Is Ezoic’s customer service good?

I consistently receive excellent customer service, although I recognize there might be some preferential treatment involved. Like any large company, there are individuals who have had negative customer experiences and those who have had consistently positive ones. I strongly believe that Ezoic is dedicated to continuous improvement, always striving to do better. Even if there are occasional lapses in customer service, it’s not due to a lack of effort. Drawing from my experience as a forum owner with thousands of members in this field, active engagement on Twitter, and a solid understanding of the industry, I can confidently say that, overall, Ezoic’s customer service is good.

How long does optimization and testing take?

The complete Ezoic package, which includes the layout tester, can be a longer process, typically spanning 5 to 8 weeks. This extended duration is due to the multitude of configurations the software explores during the testing phase.

On the other hand, Ezoic Lite, which specifically involves the Ad Tester, offers a faster optimization process. This is because it examines fewer configurations, relying on your site’s existing design and only testing ads that you manually place on your site.

It’s important to note that if you opt for Ezoic to test additional ad placements alongside your manual ones, the optimization process will naturally take longer. This is because a greater number of variations need to be tested to find the most effective configurations.

Traffic Requirements:

• Minimum traffic: Ezoic doesn’t have a minimum traffic requirement, but they recommend having at least 1,000 visits per month to get the most out of their platform.
• Traffic quality: Ezoic requires that your traffic be authentic and human. This means that you should not use bots or paid traffic sources to inflate your traffic numbers.
• Traffic sources: Ezoic can monetize traffic from various sources, including search engines, social media, and direct referrals.

Payments

The next thing we will explore in this Ezoic review is the Payments options that you can use for your own site. Ezoic makes ad revenue payments on a Net30 basis, which means that you get paid 30 days after the end of the month in which you earned your big and small ad revenue.

All payments are made on time and the company offers a wide range of payment terms to suit the needs of different publishers. 

Payment methods include:

• Cheque
• PayPal
• Payoneer Prepaid Card
• Direct deposit (Available in the US only)
• International Wire Transfer through Payoneer 

There is a minimum payout threshold of $20 when Ezoic pays which is a lot lower than Google AdSense’s threshold, which is $100.

Suitable for blogs of all sizes

Due to its famed flexibility, Ezoic may be used by established websites and small-scale blogs. Ezoic customizes its services to fit your unique demands, whether running a small blog or a sizable one. This guarantees that all bloggers have an equal chance to make money.

Wide range of ad formats

In order to meet the preferences of various audiences, Ezoic provides a wide variety of ad formats. Bloggers can select ad types that easily blend with their content, boosting the user experience while optimizing revenue possibilities, from conventional display advertisements to interactive video forms.

Machine learning to optimize ad performance

Machine learning methods are used by Ezoic to assess visitor behavior and preferences. Ezoic optimizes ad placements and formats in real-time by comprehending how users interact with advertising and content. This dynamic strategy guarantees that advertisements are shown at the appropriate times, resulting in improved engagement rates and higher earnings for bloggers.

Ezoic Pros

• Helps improve earnings while increasing site performance and attracting more traffic
• A large pool of quality ads
• Publishers have full control over their ads and monetization
• Data-driven insights
• Suitable for users of all levels
• Fully automated solutions
• Multiple payment options.

Ezoic Cons

• The free version doesn’t offer a lot of features
• You need to wait at least 30 days before you can withdraw your earnings
• A difficult learning curve for beginners.

What is Google AdSense

Google AdSense is an online advertising program developed by Google that allows website owners and creators to monetize their content by displaying targeted ads on their platforms. Through AdSense, publishers earn revenue when visitors interact with or click on the ads. Advertisers bid for ad space, and Google’s algorithm ensures that relevant ads are displayed based on the content and audience of the website. It provides a straightforward way for individuals and businesses to generate income from their online presence.

How To Apply For Google AdSense

There are a few procedures involved in applying for Google AdSense, so make sure your website complies with Google’s guidelines before submitting an application. Here’s how to apply for Google AdSense, step-by-step:

Provide high-quality content: Make sure the material on your website is unique, worthwhile, and pertinent. Google reviews AdSense applications and selects those with high-quality content.

Create a User-Friendly Website: Ensure that your website is well-structured, aesthetically pleasing, and simple to use. The whole user experience is improved with an interface that is easy to use.

Verify your eligibility for Google AdSense: To make sure your website conforms with Google AdSense program rules, review the program policies. Having a top-level domain, having enough content, and adhering to Google’s standards are typical prerequisites.

Privacy Policy Page: Make sure your website has a privacy policy page. This is necessary in order to have AdSense approved. Your site’s privacy policy should explain the procedures for gathering, using, and managing user information. Include a terms of service page that describes the policies and procedures that users of your website must abide by.

Contact and About Us Pages: Describe the goal of your website on the ‘About Us’ page. Make sure your ‘Contact Us’ page has up-to-date contact details.

Eliminate Other Ad Networks: Prior to applying for AdSense, get rid of any advertisements from other ad networks you may be using. Google favors relationships that are exclusive.

Eliminate Prohibited Content: Make sure that no content, including hate speech, pornographic content, violent content, or copyrighted material, is present on your website.

Verify Domain Ownership: Use Google Search Console to add and validate your website in order to confirm that you are the owner of the domain.

Establish a Professional Email Account: For the application, use a professional email account linked to your domain. Applying for Google AdSense is as simple as visiting the website, logging in using your Google account, and filling out the application. Give precise facts about your website, and before submitting, double-check your information.

Await Approval: It could take a few days or a few weeks for Google to review your application. You will be notified via email regarding the status. You can begin running ads on your website once you are approved. Put Ad Codes on Your Website: After being accepted, go into your AdSense account, create some ad codes, and put them on the pages of your website where you would like to see advertisements.

In order to stay compliant, don’t forget to periodically check your AdSense account for updates and adhere to Google’s standards. Please take note that there may have been upgrades or modifications.

Payment Method Google AdSense

Direct Deposit and Electronic Funds Transfer (EFT): Publishers can opt for direct deposit or Electronic Funds Transfer (EFT) to receive their AdSense earnings straight into their bank account. This is an international method that is both rapid and convenient.

Payment by Check: Publishers have the option to get paid by check sent to them. Because this technique depends on banks and postal services, it may take longer than electronic transfers.

Wire Transfer: Receiving funds via wire transfer is a possibility in several nations. Publishers who would rather have their money deposited directly into their bank account but do not have access to the EFT option can use this technique. Publishers may choose to accept payments using Western Union Quick Cash in a few different countries. This makes it possible for them to accept cash payments from a Western Union outlet.

Rapida: In Russia, there is a payment option called Rapida. Publishers can use the Rapida system to get paid for their AdSense advertising.

Business Accounts: When it comes to receiving payments, business accounts have two options: postal checks or electronic funds transfers (EFT).

It is imperative that publishers select a payment mechanism that best suits their financial preferences and geographic region. In order to prevent payment problems, publishers should also make sure that the payment information they supply in their AdSense account is correct and current.

Benefits of Google AdSense

For those who create content and run websites, Google AdSense has many advantages. First of all, it offers a simplified method for online content monetization, enabling publishers to make money from relevant ads that appear on their websites. Users’ overall experience is improved by AdSense’s automated system, which makes sure they see appropriate advertising. Publishers of all sizes, from individual bloggers to major media sites, can use the application, which offers a scalable solution for a variety of online platforms.

Furthermore, publishers can select the ad forms that best fit their websites because of AdSense’s versatility. Pay-per-click or pay-per-impression models underpin the income produced, with the possibility of higher revenues as website traffic increases. In-depth analytics and reporting capabilities are also provided by the program, enabling publishers to monitor success and adjust their tactics for improved outcomes. All things considered, Google AdSense is an easy-to-use, practical, and expandable monetization option for web content producers, supporting the long-term viability of digital publishing projects.

Easy to set up and use

The user-friendly design and easy setup of Google AdSense are well known. Bloggers don’t need to have a lot of technical expertise or difficulty to start displaying advertising and making money using AdSense on their websites.

Large network of advertisers

As one of the most well-known ad networks worldwide, Google AdSense has a sizable advertiser network. This sizable pool guarantees that bloggers can access a wide range of advertisements, boosting the possibility that they will present their audience with pertinent and interesting information.

What is Mediavine

Mediavine stands out as a top ad management partner, collaborating with over 10,000 sites to support the success of both publishers and advertisers in the digital realm. Our certification as a Great Place to Work and inclusion in the Inc. 5000 list reflects our commitment to excellence. Additionally, a recent report by Jounce Media highlights that we proudly represent 77% of independently owned websites with diverse ownership.

How To Apply For Mediavine

Applying for Mediavine involves a process that includes meeting certain eligibility criteria and submitting an application.

Eligibility Check:

• Ensure that your website meets the eligibility criteria set by Mediavine. This may include minimum traffic requirements, compliance with content policies, and a focus on original and engaging content.

Traffic Requirements:

• Mediavine typically requires a minimum number of monthly sessions on your website. The specific threshold may vary, so check the current requirements on the official Mediavine website.

Quality Content:

• Your website should have high-quality, original content that adheres to Mediavine’s content policies. This includes avoiding prohibited content categories such as illegal content, hate speech, or adult material.

Website Design and User Experience:

• Ensure that your website is well-designed, user-friendly, and provides a positive experience for visitors. A professional-looking website enhances the likelihood of approval.

Application Submission:

• Visit the Mediavine website and locate the application section. Fill out the application form, providing accurate information about your website, traffic statistics, and content. Be transparent and thorough in your responses.

Wait for Review:

• Once your application is submitted, the Mediavine team will review it. This process may take some time, and you will be notified of the status of your application via email.

Approval and Onboarding:

• If your application is approved, you will receive instructions on how to integrate Mediavine ads into your website. Follow the provided guidelines to successfully implement the ad code on your site.

Begin Monetizing:

• After the onboarding process, your website will start displaying Mediavine ads, and you can begin earning revenue based on the advertising performance.

Payment Method Mediavine

Mediavine uses direct deposit or electronic funds transfer (EFT) as its main method of payment processing for publishers. When publishers use Mediavine, they usually get paid straight into their bank accounts. For publishers, this strategy provides an easy and effective way to get their money.

It’s crucial to remember that regulations and payment procedures could change over time and that updates might have been made since my last update. Publishers who use Mediavine should consult the most recent data supplied by the platform to get the most up-to-date information regarding payment procedures, thresholds, and any related costs.

Publishers can consult the official Mediavine documentation or get in touch with their support staff directly for the most accurate and current information. They frequently offer thorough instructions on payment procedures and any modifications to their policy.

Main Benefits of Mediavine

Similar to Google AdSense, Mediavine is a well-liked ad management tool that provides content producers and website owners with a number of advantages. First of all, it offers a strong monetization solution that enables publishers to make money by displaying relevant and high-quality advertisements on their websites. Mediavine is renowned for its dedication to improving the user experience by making sure that advertisements are positioned to enhance the content and appearance of websites, thus enhancing the visitor experience.

Focusing on premium ad inventory and higher CPMs (cost per thousand impressions) can result in higher earnings for publishers, which is one noteworthy advantage of Mediavine. The platform uses cutting-edge optimization strategies to balance monetization and user experience while optimizing ad income.

Additionally, Mediavine provides a variety of ad types, giving publishers the freedom to select the ones that work best for their audience and content. Furthermore, the platform offers comprehensive analytics and reporting capabilities, enabling publishers to obtain valuable data regarding their advertisement success and audience engagement.

Through its lively forums and resources, Mediavine also provides a sense of community and support. Publishers can interact with one another, exchange ideas, and gain access to useful data to improve their comprehension of ad monetization tactics.

High-paying ads

Mediavine is famous for emphasizing premium, high-quality advertising. Mediavine provides a variety of highly-paying ads for bloggers that place a premium on the caliber of ads that are visible on their blogs, ensuring that the material is still valuable to the blogger and the audience.

Premium ad experience

The primary goal of Mediavine is to provide website visitors with an excellent ad experience. This indicates that the advertisements are frequently eye-catching, unobtrusive, and audience-relevant. The user experience is improved by such seamless ad integration, increasing the likelihood that users will interact with the advertising.

Minimum traffic requirements of 50,000 page views per month

With a minimum traffic requirement of 50,000 monthly page views, Mediavine raises the bar, but it also guarantees that participating bloggers have a sizable readership. Due to the larger audience volume, this need frequently results in greater financial potential for bloggers.

Conclusion

The key to optimizing revenue and customer satisfaction on your blog is choosing an ad network that is specifically designed for it. Knowing the preferences of your audience helps you display advertising that will appeal to your readers and increase interaction. By choosing non-intrusive ad types and thoughtful placements, you can prioritize the user experience while maintaining the integrity of your blog and increasing click-through rates. Additionally,

researching networks with strong customer service and resources can be really helpful, particularly for writers who are just starting to monetize their blogs. To accommodate different audience tastes and ensure a larger audience reach and more interaction, diversify your ad styles. In the end, spending money on top-notch material continues to be the basis of a profitable blog. Engaging, pertinent material increases visitor numbers and keeps them there longer, building trust and loyalty. Bloggers may maximize their income and produce a satisfying experience for both themselves and their audience by combining these tactics.

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